Showing posts with label 2. Planning. Show all posts
Showing posts with label 2. Planning. Show all posts

Sunday, 20 January 2013

Choice of Trailer


We will be making a highlight trailer. Because we are producing an action horror trailer we need to use the biggest and best moments from the films action sequences and show small pieces from them, to generate excitement.



 We will be doing a red-band trailer as this allows us to show the gore elements of our film. Also with a red-band it means we have no restrictions when making the film. Then we can explore body horror with freedom in the trailer. This would allow us to land a “sucker punch” on the audience which George A. Romero spoke about in the Documentary The dead will walk in which he speaks about landing a big moment of gore earlier on to really shock the audience and catch them off guard. In Dawn of the Dead his sucker punch is the head explosion earlier on in the film which shows the audience what type of film it is going to be, a 18 certificate gory horror.  

Saturday, 19 January 2013

Mood Board - Planning



Mood Board 2 Planning: Why we chose them
The image with Freddy standing in the hallway was chosen because the way the lighting is makes him appear as a silhouette. This consequently makes him seem creepy, because we fear the unknown, which in this case is the figure at the end of the hallway. The lighting also creates a tense atmosphere due to the mist, making us feel empathetic towards the final girl. In the other NOES pictures they both carry on with the silhouette theme, and also have Freddy wearing the hat, which relates to our scarecrow, who also wears a hat.
Scarecrow’s face from Batman Begins was chosen because it is a very simple mask, but very effective because you can still see the person’s eyes, which is quite disturbing. It was also chosen because the idea of The Scarecrow from Batman spreading fear was one we wanted to somehow use in our trailer.
The barn in the mood board is very similar to that of the one from Ed Gein, in which he hangs up a woman and cuts her open. We hope to have a decent level of gore in our trailer. This follows on to the crow image which we chose because we would like a crow to be with the scarecrow, and for it to eat people. The crow can connote evil, but it will be twisted around in our trailer because the crow is actually a friend to the scarecrow.
The scene from Cabin in the Woods was chosen for the level of gore it involves. The film is practically gore-less until that scene, which makes it even more unsettling and shocking. The image of the dead woman was also chosen due to its realistic nature, which makes it seem more disturbing because it is a real life death.
Chad from Tucker and Dale vs Evil is on the mood board because we believe him to be a typical male character that is generally not a very nice person, and also ends up dying in an incredibly brutal way.
The Birds on the climbing frame was chosen mainly due to the scene from The Birds in general when they are all squawking and flying around then go completely silent. This is collision cutting, but it is done in such a way that it just isn’t expected because crows aren’t thought to be violent animals.

Wednesday, 2 January 2013

Audience Research 2: Stereotypical Horror fan and Class Poll

Our stereotypical horror fan, mainly like action horror, but doesn’t mind elements of gore and psychological horror in the films that he watches. Wears casual clothing like jeans and a t-shirt. Generally goes to the cinema with a few friends. His appearance doesn’t bring across that he is a huge horror fan. Probably plays video games in his free time Generally fits into the C2 and D1 demographics, but can also be above or below that. Mainly mainstream, doesn’t have all the characteristics of a mainstream psychographic, because he also adapts to what society is like at the moment (clothing etc.). Usually around 18-35 years old. They see themselves as a mainstreamer. They like whatever is popular at the time, however also show signs of reformer. They see things in the world aren’t perfect and they want to change it. They enjoy horror movies as they twist stereotypes and like the forward thinking. They like the fact there are black and women heroes, it shows how the world is changing and that just because you are a certain sex or race doesn’t mean you can’t do things.
Their favourite horror movies would be:
  • The Hills Have Eyes (2006)
  • Dawn of the Dead (2004)
  • The Crazies (2010)
  • The Texas Chainsaw Massacre (2003) 
Below is the class horror poll that we conducted in October, 2012. It was carried out with 8 males and 9 females, and confirmed that females generally prefer psychological and action horrors, while males prefer gory horrors. The results were close, however, which suggests horror can appeal to both genders.